Just opened, beyond fresh, and hitting every style need for all us LA girlies…my friends, there is a new boutique on the Melrose Ave pavement that caters to every BODY! Never…
Patty Serrato
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All About LA Fashion Lifestyle New to LA Summer in LA
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Move out the way margaritas, scotch is about to make a splash this summer. As much as we love our margs by the pool, a little refreshing change is needed every…
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Sun’s out, SKIN is on full display! Summer is here babes and that means everyone is working towards that summer glow from head to toe. Sunscreens, serums, oils, moisturizing creams, and…
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Fashion + Beauty Founder Favorites Lifestyle Summer in LA Travel
11 Luxe Summer Travel Essentials For Any Vacation
Skincare, makeup, jewelry, cozy PJ’s… what do these all have in common? They’re going on vacation too. If you’re anything like us, the most important thing about traveling comes down to…
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Cinco De Mayo is one of LA’s favorite day to celebrate all things Mexican culture. Although it isn’t an official holiday in Mexico, here in the states, we observe it as…
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Coachella Events Fashion Features Founder Favorites Lifestyle
Editor-in-Chief Erika De LA Cruz Elevates Basics For Coachella: A Full Style Guide
Coachella isn’t just a music festival – it’s a full on RUNWAY! And we love giving it our all! Just like previous years, 2024’s fashion did NOT disappoint. We saw LOTS…
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Coachella Culture Events Lifestyle Travel
The Best Pool & Afterparties at Coachella Weekend 1: Our FULL Recap
Party hard is what they do in the desert. This year there was a full on party revolution at Coachella and everyone came to play. When we say everyone – we…
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Coachella Events Lifestyle New to LA Travel
Just Opened: The Palm Springs Surf Club Is The Ultimate Oasis For Coachella
Friends…there is a way to get the ultimate Coachella festival experience without having to actually go to the festival. Say hello to the Goldenvoice Surf Club held at the brand spanking…
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Camp Poosh 2024 was everything and anything we could DREAM of. EPIC doesn’t even begin to describe these vibes in the desert and let’s just say one of our favorite Kardashians…
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Biz + Tech Culture Events Founder Favorites
Latina Disruptors Event Recap: How 8 Women in Business Are Successfully Inspiring Change
Purpose, position and POWER. As Women’s History Month comes to a close (sad, but true), we were so happy to witness a global celebration of women embodying the essence of these…
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Culture Features Founder Favorites Lifestyle
Women’s History Month Spotlight: 10 Trailblazing Latinas Behind Our Favorite Brands
Happy International Women’s Day! This is by far one of our favorite times of the year and for good reason: we get to celebrate the women crushing it WORLDWIDE and also personally…