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The LA Girl Launch Party at NUA Beverly Hills

Erika De La Cruz, best-selling author and founder of Passionista celebrates the relaunch of popular approachable-luxury lifestyle publication, The LA Girl, and her new role as Editor in Chief. 

The event was hosted at Nua at The Crescent Beverly Hills Hotel, in partnership with Tequila Herradura, Woodford Reserve Bourbon, and Ohza canned bellini. Delicious bites were provided by resident Celebrity Chef, Yoav Schverd & guests enjoyed an over flowing dessert bar by Latina-owned business, Hers Bakery.

Notable influencers and media were in attendance to support the publication and her new role as owner and editor-in-chief. The LA Girl is a media publication reaching 3 million women in the city of Los Angeles and worldwide. Started by former Awesomeness TV Exec, Gwen Lane, the publication aims to see diverse women in leadership roles and to inspire a curated, fulfilled lifestyle for every person in the city of Los Angeles and beyond. The publication ranks #1 in lifestyle category searches that include best shopping, restaurants, travel, and of course- LA and is Los Angeles’s #1 ranked personal lifestyle media publication.

“I’m so proud to take the baton as Editor in Chief at The LA Girl, the community is so passionate and enthusiastic about fierce, fun things that add value to their lives! And so am I. You’re only here once, my mission is to help make that experience a fulfilling and positive one. I’m excited that this leadership role might inspire other Latinas to see themselves as more than what’s depicted in outdated stereotypes. To foster new narratives like Boss, Entrepreneur, Tastemaker & Thought leader. -Erika De La Cruz

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