All About LA Events

Super Bowl Luxury Experience & Gifting Lounge


Super LVI took place right here in LA, and LA LA Land was in no short supply of luxury to welcome the talent in town. Businesses, pro athletes, influencers like our Editor in Chief Erika De La Cruz, and The LA Girl team gathered on a 360 view LA rooftop to experience the Luxury Experience & Co Super Bowl Celebrity, Pro Athletes, and Press Gifting Lounge. This event was for celebrities and athletes to celebrate the Big Game. Guests  mingled with different types of brands, enjoyed the views of Los Angeles and listened to upbeat/dancing music from the DJ. Just a few of the athletes that attended: Running Back Jonathan Taylor, Paralympic swimmer Jamal Hill. Linebacker Tae Davis, and more!


The event took place on the rooftop of the Peterson Automotive Museum, one of the largest automotive museums in the city. Since it was on a rooftop, the event was outside with gorgeous (grammable) views, but there was also a room for those who wanted to cool off a little in the center of an indoor metropolis full of spirits, art, fitness and more.


To mingle with some businesses that are based in LA and to Celebrate the Big Game. Unfortunately, LA does not host the Super Bowl every year meaning that this year we got to experience more Super Bowl events than ever before (but after Sunday can we all agree that we should host more often?) This opportunity was a chance to engage with upcoming, trendy businesses and explore which favorites to incorporate into our daily routines and recommendations.


A very casual, yet upscale, interactive event where people from different backgrounds got to connect with different types of businesses. Now that we know the Who, Where, and Why, you are probably wondering “what type of businesses attended?Here are our top 10 Product- Picks from the Luxury Experience Gifting Lounge.

Dr. Busso

The first stop was Dr. Busso, a cosmetic dermatologist based in Beverly Hills. If you are looking for botox, fillers, threads, or to remove dark circles, then we found the place for you. Introducing their new technique, BussoLyft, a maximum rejuvenation by lifting structures that were brought down by gravity. Our Editor in Chief, Erika De La Cruz was gifted a bag of skincare products and a VIP Special gift certificate.

Ryan Rondeno

Being at the event made us a little thirsty but mostly hungry for a quick snack. Luckily, chief Ryan Rondeno made amazing tacos that can be smelled miles away. We also found out that he offers private dinners and event catering. Some of his past clients include big names such as Ben Affleck, Will Smith, Common, and Tyrese Gibson.


Founder of Douma Fitness, Foued Douma, provides every client with the most effective and efficient training through EMS. They specialize in personalized fitness plans that are designed to optimize your wellness and physique, in just 20 MINUTES. Bonus: He has trained with celebrities like Laura Dern and our Editor in Chief is an actual client (claps.)

Cardinal Du Four Armagnac

One of our favorites and surprises of the event was the Cardinal Du Four Armagnac. We had a lovely conversation with the founder and president, Christopher Namer, about the history of the spirit. We were given a little sip of the dark liquor and all agreed that we’d definitely be stocking our bar shelves with it.


Now let’s switch to vodka. NEFT has one of the most unique designs you’ll ever see. The brand dominated the indoor lounge, which was filled with interviews laughter and toasts. It was awarded the best vodka at the 2018 San Francisco World Spirits Competition, so you know it’s the good stuff.


For all the athletes out there, it’s time to keep an eye out on Elixinol. They have different products such as Elixinol Body Comfort which supports healthy joints. Other products include Sleep Good Night, Active Sports Gel, Immune Gut Health, and more!


Honk if you love Mac & Cheese ! This one’s delicious, nutritious, and filled with protein. If you are looking for a new brand for Mac & Cheese, then Goodles is your answer.


A drink that is delicious and for everyone to enjoy. Koia has options from protein, smoothies, and Keto, with unique flavors. We loved their story because every drink from Koia has Non-GMO, Gluten-Free, Dairy-free, Low sugar, and plant protein.

Adobe Road Winery

Introducing wine to the competitive world of car racing. We were glad to discover Adobe Road Winery because we were intrigued with their Racing Series Set 2021. The Racing Series is comprised of their 2018 RedLine, 2019 SHIFT, 2019 The24, and 2018 Apex.


If you want to add some sparkle to your meals, consider using Runamok Maple Syrup. It’s pure maple syrup infused with sparkles. In case you were wondering, yes, it is safe to eat. We think it’ll make a perfect addition to our party-hosting kits.

We had an amazing time meeting pro athletes and being introduced to new products!