Vanderpump Rules just started its 10th season on Bravo. Over the years, fans have watched the cast members grow from restaurant workers to entrepreneurs. But, Lala Kent has thrived as a businesswoman. The reality star has three successful ventures and is the author of Give Them Lala, a USA Today Bestseller. And her beauty line, Give Them Lala Beauty is so popular with her fans and followers, it’s one of the highest earning privately owned cosmetic companies. Seriously, you go girl! We caught up with Lala and her fellow cast babes, Scheana Shay and Kristina Kelly, in Downtown LA, where they were out to celebrate their new pop up shop with Shopify, The Give Them Lala & Friends.
The store was beautifully transformed into a chic shopping sanctuary. A live DJ was on deck to spin some music, while shoppers browsed items from Give Them Lala Beauty, Give Them Lala Baby, Viva Verano Lashes from Scheana Shay, and wellness products from Heartspring by Kristina Kelly.
Kent is passionate about her business ventures, especially after going through a public breakup currently being chronicled on Vanderpump Rules. Lala told us, “It’s important for women to pursue their own business ventures, or have their own source of income, to remain independent from men and afloat in case the worst happens.” As always, she kept it real with us. Lala also expressed gratitude for her businesses because, without them, she would have had nothing after her recent separation from ex-fiancé Randall Emmett.
Scheana Shay was thrilled to be out and excited to debut her new faux-mink eyelash line Viva Verano, which has been in the works for over a year. She said, “The bright and cute packaging, as well as the thin lash band, set my lashes apart from others on the market.” The lashes come in three different varieties, from everyday to super dramatic. Scheana also said they can be used for 10+ times. We love that.
Kristina Kelly, you remember her. She started off on the earlier seasons of Vanderpump Rules as a friend of the gang, but now she’s returning to a bigger role for season 10. Her Heartspring wellness line offers soothing lip balms, face mists, and soaps. Kristina told us, “My current favorite is the rose-tinted lip balm, which is moisturizing and gives your lips a pretty rose-colored tint.” By the way, it also smells just like roses.
After guest were introduced to every yummy beauty product, we had an exclusive viewing of episode three of the show. It was surreal ( and kind of cool) to watch the show in the presence of so many cast members. In the crowd were even more cast members like Ariana Madix and Brock Davies. Of course, one of our favorite parts of the night was the decked out grazing board from Luxe Bites (they’re also in LA). The tasty bread, cheese, fruits, and chocolate had us going back for seconds and, occasionally, thirds. There was also a bar with wine, beers, crafted cocktails, and non-alcoholic beverages (we’re pretty sure for Kristina whose expecting her first child) to quench anyone’s thirst.
You’ll be able to shop these products from February 23rd – 26th at the Give Them Lala & Friends Pop-Up. The store is located at Shopify LA at Row DTLA on 777 S Alameda Street. Shoppers will need to RSVP before stopping by. Check out Shopify’s website for more info. Vanderpump Rules airs on Wednesday nights at 8 pm on Bravo.
And, don’t forget to check out these other must-see Bravo spots in Los Angeles!
Featured Photo Courtesy of Harp Digital Media | Helen Perez